아마존,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례),…
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작성일 19-10-19 23:48본문
Download : 아마존,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx
아마존,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p , 아마존,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p경영경제레포트 , 아마존 마케팅 브랜드 브랜드마케팅 기업 서비스마케팅 글로벌 경영 시장 사례 swot stp p
순서
Download : 아마존,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx( 74 )
설명
레포트/경영경제
_SLIDE_1_
_SLIDE_2_
Introduction
What is Amazon.com
_SLIDE_3_
Business Model Canvas
MASS MARKET
MULTI-SIDED PLATFORMS
AUTOMATED
SERVICES&
CO-CREATION
COMMUNITIES
AMAZON.COM
NEWNESS
CUSTOMIZATION
LOW PRICE
BRAND & TRUST
ACCESSABILITY
CONVENIENCE & USABILITY
ASSET SALES
BROKERAGE FEES
SUBSCRIPTION FEES
LENDING FEES
ADVERTISING
INTELLECTUAL
HUMAN
FINANCIAL
PHYSICAL
PLATFORM
/NETWORK
SOFTWARE DEVELOPMENT
PRODUCTION
STRATEGY ALLIANCE
MARKETING PARTNERS
SUPPLIER
HARDWARE MANUFACTURE PARTNER
LOGISTIC PARTNER
OUTSOURCING
COST-DRIVEN
MARKETING
TECHNOLOGY AND CONTENT FULFILLMENT
ECONOMIES OF SCALE
_SLIDE_4_
Multi-sided platform
Customer Segments
Mass market
Automated service
Community
Co-creation
& Relationships
_SLIDE_5_
Channels
Asset sales
Commission
Lending
Advertising
Direct contact
(Own web-site)
& Revenue Streams
_SLIDE_6_
Brand & Trust
Convenience & Usability
Value Proposition
Newness
Price
Customization
_SLI…(skip)
아마존,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례),swot,stp,4p
아마존,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례),swot,stp,4p
아마존,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,p,경영경제,레포트
다.